Book Review: Start With Why

51g77Ak+DtLBook 22 of 5o in my quest to read 50 books in 52 weeks. (2013)

Start With Why (by:Simon Sinek)

Link to this book

This book is great for anyone in leadership both in the business and non-profit circles. It really helps when you’re working “on” your organization not just “in” it.
We have a tendency of getting so busy making the next sale or pulling off another Sunday that we can forget about keeping the ‘big rocks’ in play.
Simon Sinek challenges us to step back and make sure our WHY is still at the center of our bullseye. If not, take the time to re-align ourselves.

From Amazon:

“A powerful and penetrating exploration of what separates great companies and great leaders from the rest.”
-Polly LaBarre, coauthor of Mavericks at Work

Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty?

In studying the leaders who’ve had the greatest influence in the world, Simon Sinek discovered that they all think, act, and communicate in the exact same way-and it’s the complete opposite of what everyone else does. People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers might have little in common, but they all started with why.

Drawing on a wide range of real-life stories, Sinek weaves together a clear vision of what it truly takes to lead and inspire.

Rating: 4 out of 5 stars.
Recommendation: Really good, challenging read for business or top-level leaders. Not sure if it will really benefit non-leaders other to create discontent if you see your organization isn’t heading in the right direction. Some are in a position to make positive strides toward change. Some are, unfortunately not.



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